Sponsor of New Car of the Year

Supagard has been the U.K’s market leader in professionally applied quality car care products since 1988 and is approved by most leading car manufacturers. Our comprehensive product range offers world class protection and value to both new and used car customers and another source of additional revenue to motor dealers.

Are you choosing a cost-saver or a game-changer? Low prices might win a contract, but innovation, reliability, and long-term value win lasting business.

At Supagard, we believe in being more than just a supplier, we’re a partner. Our customers don’t just choose us because we manufacture in the UK or because we offer high-quality protective solutions. They choose us because we’re always looking ahead, investing in innovation, supporting our partners, and ensuring they stay ahead of the competition.

Innovation First: We develop cutting-edge protection products that keep pace with an ever-evolving industry.

In an industry that continuously evolves with new vehicle technologies, environmental factors, and consumer expectations, staying ahead requires a relentless commitment to research and development.

From state-of-the-art paint sealants to advanced interior coatings, every Supagard product is meticulously formulated to provide long-lasting durability and ease of vehicle maintenance.

Made in the UK: Manufacturing locally means quality assurance, faster lead times, and investment in the economy.

We take pride in manufacturing our products in the UK. By keeping our production local, we uphold the highest standards of quality assurance, ensuring that every product meets our rigorous testing and performance benchmarks before reaching our customers.

With shorter supply chains and faster lead times, we can swiftly respond to market demands, minimise delays, and offer a seamless service to our partners and customers.

Beyond operational benefits, our commitment to UK manufacturing represents an investment in the local economy. Choosing Supagard means choosing a brand that values quality, innovation, and local expertise.

A Partner, Not Just a Supplier – When challenges arise, we’re there with solutions, not excuses. The cheapest supplier might not have the resources or mindset to do that. So, when choosing a supplier, ask yourself: Am I choosing a short-term cost-saver, or a long-term game-changer?